GOOGLE TRENDS COMPARE KEYWORDS HOW TO
GOOGLE TRENDS COMPARE KEYWORDS FREE

That way you are able to meet users’ needs and rank higher in search engines.” Therefore, you can prepare, for example, 2-3 months ahead, optimized content and ensure its indexation and visibility of articles in organic results. “Thanks to it, you can predict what content may arouse the interest of your users in a given period. “I would say that you can make the most of Google Trends by research seasonal content ideas,” Irena Zobniów of Insightland writes. Publish content ideas that are on an upward trend Turner Gardner adds: “From that information, I can then get a bit more specific, look into SEO opportunities, and create content that my targeted audience wants to read.” 4.

GOOGLE TRENDS COMPARE KEYWORDS HOW TO

“For example, when I go into the term digital marketing, I can see people are wanting to know more about the fundamentals of digital marketing, digital marketing conferences, and how to create a digital marketing plan.” “It helps you understand what’s going on in the specific industry so you know what kind of content topics to tackle to be relevant to the search needs.” Rhonda Turner Gardner explains: “Google Trends is a fantastic tool to see what people are searching for around specific topics.” The topic cluster model is a popular content marketing strategy.Įxperts have said that it’s a super way to create SEO-focused content, and according to the House Communications team, Google Trends could help you create it. Lumb adds: “In terms of how early you need to hit publish, you can again use Google Trends to analyze when the search term started becoming popular the previous year(s).” 3. This will allow you to catch any early traffic that you would miss if you published your post closer to the date.” “The second is because people often start searching for seasonal queries ahead of schedule – with Christmas being an obvious example, but there are others too. The first is to guarantee that your post is indexed by Google in time and to beat your competition to the punch.” “Once you’ve identified suitable recurring options then my best tip is to plan your content at least a month in advance and publish it well ahead of the event,” says Cashcow‘s Adam Lumb. It’s simple to implement and start using as a standalone dashboard or in marketing reports, and best of all, it’s free!Īn editorial calendar is an in-depth document that tells you what content you’re creating, the status of it, and when it’s set to go live. Now you can benefit from the experience of our Google Search Console experts, who have put together a great Databox template showing the most important KPIs for monitoring organic search performance.

How many clicks have our website pages generated in search results this month?.

What’s the average position our website pages show up in search results?.

What’s the average click-through rate (CTR) for our website pages in search?.

Which of my website pages generate the most impressions and clicks in search engines?.

Which search queries drive traffic to my website?.Now you can quickly assess your SEO performance in a single dashboard that monitors fundamental metrics, including: To optimize your website for organic search, you probably use Google Search Console to learn which pages receive the most impressions and clicks, and which queries are driving them.

GOOGLE TRENDS COMPARE KEYWORDS FREE

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Google trends compare keywords